What’s The Difference Between Inbound And Outbound Calling?

by Adrienne GreenOutsourcing, Productivity, Sale, Technology & AutomationPosted on Comments are Disabled

You might be a business owner or working in a business industry but still haven’t figured out what really is inbound and outbound calling. Well, let’s dive into some terms and definitions of each first for you to understand to grasp the idea of inbound and outbound calls and how crucial they are in every business.

What is Inbound calling?

When you receive calls, this is referred to as an inbound call. It could be a customer who has a question about your product or service. Maybe it’s a new lead or someone asking if you can help them with their problem.

If they contact you for customer service, try to resolve their issue during the call. Handling an inbound call from a customer correctly can pay huge dividends. Keep in mind that a satisfied customer means more potential business and referrals.

In any case, the fact that the caller is talking to you is the most important thing. They’d like to hear from you. When you receive an inbound call, you must ensure that you are meeting the needs of the caller.

Responsibilities of an Inbound Call stated by Neodove

  • Customer service: Approximately half of all calls are about customer service, ranging from simple questions to more complex issues. Customer satisfaction is the most important source of new business for you, so make sure they receive it.
  • Direct response to advertising: When a potential customer responds to one of your ads, you must have a qualified inbound sales team on hand.
  • Inquiry-handling service: By routing incoming calls to the appropriate department, you not only improve your company’s efficiency but also save your customers the annoyance of being put on hold or transferred repeatedly.
  • Upselling and lead qualification: Even if they believe they know what they want, people aren’t always sure. You can convert leads into sales, and then these sales into even larger sales, with the help of well-trained inbound specialists.

What is Outbound calling?

Outbound calls are those made to customers or prospects. Have you ever received a call from your bank offering you additional products? That is an outbound phone call.

Outbound calling is used for more than just sales. This type of calling service can be used for collections. So, if you require sales and collections assistance, you should think about hiring an outbound or cold-calling specialist.

When making an outbound call, you must ensure that your client is at ease. Failure to develop this trust with the client can result in the loss of existing and potential business.

If you sell a product or service, you must employ effective outbound calling strategies. That will be one of the primary methods you will employ to generate those sales.

Responsibilities of an Outbound Call by Neodove

  • Lead generation: An effective outbound call campaign functions as an extension of your sales team, making a set number of calls per day in order to generate leads for the company. To track the success of outbound calls, complete daily and weekly reports with results are required.
  • Sales: Scripted outbound calls are an excellent way to connect with prospective customers and clients. They can be an excellent way to convert leads into sales, cross-sell, upsell, and provide customers/prospects with the information they require.
  • Customer retention and satisfaction: In the digital age, it’s easy for meaningful communication to get lost in interactions via social sites, messages, electronic mail, and chatbots. Speaking with a live representative can improve the customer experience by making brands more relatable. Outbound calls are also excellent at anticipating and responding to customer needs. Satisfied customers are far more likely to return.
  • Market Research: Custom outbound surveys keep you up to date on the latest market trends while also enabling you to collect data information.

Inbound Calling vs Outbound Calling

Some business owners undervalue the value of inbound and outbound calls. Most of the time, they are unaware that you must use both to grow your business. You can provide excellent customer service, but your business will not grow unless you generate sales.

Here are the differences between Inbound and Outbound:

MetricsInboundOutbound
FunctionTechnical support, customer service, and inbound sales are all examples of inbound calls. An inbound call’s primary goal is to resolve customer issues and concerns. As a result, customers have increased trust in the company and are more likely to return.Outbound calls are used to generate sales, generate leads, retain customers, and conduct market research. Outbound calls aim to pique people’s interest in the company and its products and services.
TechnologyTo improve efficiency, it is a must to employ technology software such as call monitoring and call transfer.CRM integrations, which enable outbound or cold calling specialists to monitor and control metrics and have all of their data in one place, as well as outbound IVR systems, which allow agents to send information proactively across multiple platforms, benefit outbound call agents (automated voice calls, social media, SMS or emails)
Employee TrainingInbound call agents require training that encourages them to be proactive, polite, calm, helpful, and patient because they deal with a wide range of moods and requests. Inbound call agents offer more personalized service.Outbound agents or cold calling specialists are required to maintain a more sales-oriented demeanor and perseverance in order to keep a person committed, as their primary goal is to convert leads into customers. 

What’s the difference between Inbound and Outbound?

Outbound or cold-calling specialists do not wait for customers to contact them, which is the primary distinction between inbound and outbound calls. An inbound call is when the agents handle incoming calls from existing and potential clients.

Where can you get experts in inbound and outbound calling?

It’s not easy to look for someone who will fulfill positions like these. You have to review hundreds of or even thousands of applications before you get the right qualified candidate who will surely do the job for your business. But what if we tell you that you don’t have to? You don’t have to waste time searching for experts. It may sound too good to be true. Still, yes, you can do it through the help and assistance of Workgenix where remote professionals with the qualifications, experience, and training are found. Workergenix will surely give you someone or a team if you want to generate leads and sales. You can get a free consultation with our business experts. Fill out the form to book an appointment: workergenix.com

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Advantages Of Delegating Email Access To Virtual Professionals

by Adrienne GreenBusiness Growth, Outsourcing, Productivity, Technology & AutomationPosted on Comments are Disabled

As a business owner, you have a big responsibility to your company, clients, and to your people. This responsibility is coupled with various duties but it doesn’t mean you should do this alone. This is what Virtual Professionals are here for!

Offload tasks to your Virtual Professional so you have more time to focus on more important projects. One of the tasks you can entrust them to do is Email Management. Have your virtual professional accomplish these time-consuming jobs and get these off your plate!

  • Gives you the time and ability to focus on higher-level tasks.

It doesn’t mean that you CAN do it, you SHOULD do it. As a leader or a business owner, you need to establish priorities in order to free your time and achieve more.

  • Improves efficiency, productivity, and time management.

Through delegating, you increase the flexibility of your virtual professionals making them more efficient in doing tasks without having to go back and forth from their own account to your account.

  • Risk Management and Account Security

Giving them limited authority will help you partially protect your own account versus granting them full account access. Their actions will be restricted to some functions and features. You should know that they will not have the capability to chat with anyone for you, and most importantly they cannot change your Gmail password.

You can do this effectively by delegating email access to your smart virtual professional even without sharing your actual login details for full account access.

If you are using Gmail, you may delegate your account or share your inbox access to your virtual Professional. This is used to give people or groups (delegates) access to your Gmail account and get these benefits:

  1. Automatically sort email with filters (rules)
  2. Keep a record of correspondence by archiving email
  3. Track the status of email messages using labels
  4. Show or hide the delegate’s name as the sender

These delegates can read messages from your shared inbox. They can send messages, and when they do, their email address appears. Also, they can delete your email messages.

HOW TO DELEGATE EMAIL TO VIRTUAL PROFESSIONALS

A. Using the personal Gmail account

Log in on your Personal Gmail account > Go to the “Settings” icon and select “See all settings”.

Under settings, go to “Accounts and Import”. Scroll down to “Grant access to your account” and click “Add another account”. Enter the personal email address of employee with (@gmail.com) domain.

Click “Next step” and then proceed to “Send Email to grant access”. You will receive a confirmation note on your screen while the employee will be notified via Email.

You will receive a confirmation note about granting access of your account to the email address/es you entered. This notification will appear above your message inbox.

Note: Inform your employee to check the notification from Gmail Team and open the email inbox. A link request will be shown on the message about granting access. Click the “ACCEPT” link.

From the recipient’s view:

Once the link has been successfully accepted, a confirmation message will appear. Wait for the full verification process to complete and check after 30 minutes.

B. Using the Google Workspace managed email account

You can delegate up to 1000 people in your work account and organization.

From your Gmail account, click on the “Settings” icon and choose “See all settings”.

Under settings, go to “Accounts and Import or Accounts”. Scroll down to “Grant access to your account” and click “Add another account”. Enter the email address of your employee/s with the same domain as your company or organization. External members are totally denied of delegation access.

Note: If you cannot see this setting, contact the Admin. Your organization may restrict the delegation settings. If the account you delegate is a new account or the password was reset, the Admin must turn off the requirement to change password when you first sign in. Here is how to let users delegate email: https://support.google.com/a/answer/11946994?hl=en

For the final step, click “Next step” and “Send email to grant access”. The employee you added will receive an email with a link asking them to confirm. You may also delegate to groups by adding it. If you add a group, they will automatically be added without the need to confirm.

Please be informed that full delegation may start taking effect after 24 hours.

HOW TO REMOVE DELEGATES

Open your Gmail account and click the “Settings” icon followed by “See all settings”. Select “Accounts and Import tab”, scroll down to the ‘Grant access to your account” section and “Delete” the email address of the person you want to remove.

Note: You cannot set up delegates from the Gmail app.

It is important to know that delegates can read, send, and delete your email messages but they can’t chat with anyone for you or change your Gmail password. When they send a message, their email address still appears.

Where to find Virtual Professionals who can do Email Management Task?

Workergenix supercharges our client’s business and personal endeavors by providing a simple, cost-effective, solution that frees their time to focus on what really matters.

These Virtual Professionals can perform Email Management tasks and administrative duties effectively. Get your own virtual professionals that can do these tasks for less than any local comparable option! Follow the link below to schedule your free consultation: https://workergenix.com/contact-us/

Contact Us

Make Your Workflow And Administrative Tasks As Easy And Confident As Monday.com

by Adrienne GreenBusiness Growth, Outsourcing, Productivity, Technology & AutomationPosted on Comments are Disabled

Yup, you read that title right. Not all Mondays are dreaded. Not this one though. Imagine yourself performing daily managerial tasks, and administrative functions and collaborating with your team without having to do it manually. It’s interesting and exciting to know that there’s a way to meet these requirements by using a very flexible Work Operating System like Monday.com.

Monday.com offers numerous game-changing features that would benefit the whole team. It’s a great tool for easy communication and collaboration. This also eliminates the need to use different platforms from time to time to manage work and activities. Through its flexible Dashboards, you stay updated with each team member’s progress and productivity. With its visual and intuitive attributes, you get a clear view of what to do next to move forward. 

Monday has a great number of features and functionalities. Let me give you an idea of how flexible it can help you with simple tasks such as time-tracking.

TIMECARD Function

Using Monday.com to arrange its features to make it work as a Timecard can make companies save much money on time-tracking apps. The average price or cost of paying a time tracking app for each user is $4 to $15 times the number of employees. 

Here’s a Video to Guide you on How to Create a Timecard

Having the ability to customize a Dashboard as a Timecard like this can help the administrators view all employees’ attendance in a single glance. It can help them monitor and keep track of the time the employees are working. It’s a feature that will help businesses avoid the tedious manual timekeeping method or use a physical timecard machine to compile and encode attendance reports.

For employees, it helps them to be more responsible with their time cards. Additionally, they don’t need to use another tool or platform for this effort.

For business owners who want to know how to manage and work with their Remote workers effectively and efficiently, this will be a great key to their quests. It’s just one of many practical and effective features of Monday that can lead you to achieve more productivity and success.

Where to find Remote Professionals experienced with Monday.com?

Workergenix can provide you with dedicated, college-educated, motivated Remote Professionals (RPs) to handle your business and personal tasks.

These Remote Professionals are experienced in using different tools, applications, and Work Operating Systems like Monday.com to do their daily tasks as productively and efficiently as possible.

Don’t sweat it out. Let’s equip your business with reliable employees now at a very affordable rate.

Follow the link below to schedule your free consultation: workergenix.com

What Is Lead Generation?

by Adrienne GreenBusiness Growth, Outsourcing, Productivity, Sale, Technology & AutomationPosted on Comments are Disabled

If you own a business or if you are an entrepreneur, you must be familiar with the term “lead generation.” However, if you haven’t fully grasped the meaning of the term, don’t worry; we’ll go over it with you with a precise definition.

Lead generation is the process of directly targeting potential customers who have expressed an interest in a company’s products or services to increase sales. Identifying them and leading them to be your potential leads for your products or services is the main objective. Lead generation has evolved from cold-calling by sales reps to complex digital marketing collected and informed by data-driven insights into customer demographics and preferences.

A lead is someone who has expressed some interest in a company and its products or services but is not yet qualified to purchase. They are potential customers with whom a company has not yet done business but has reason to believe they will do so in the future.

Lead Generation Process

The lead generation process is determined by the marketing methodology, — for example, how customers acquire knowledge about you: regardless of whether they find you (inbound) or you discover them (outbound). The inbound lead generation workflow is permission-based, something that means your potential customer discovers and can choose to interact with you on their own.

The following graphics are categories, subcategories, and tactics of Lead Generation according to Motarme.

Lead generation is one of those buzzwords in the world of small business marketing, but the idea is fairly simple: A lead gen strategy is any strategy or action used to lure customers to your business with the idea of gaining them to interact with your firm in some way. 

In other words, your lead gen strategy could include advertising on a social media network, such as Instagram, and prompting users to provide their email addresses to learn more about your company. You gain leads from every person who submits their email address using this online lead generation strategy. You can then contact or retarget these individuals to encourage them to buy from or work with your company, which is the ultimate goal of lead generation strategies.

Lead generation has been around for quite a long time and often talk in the business industry, but methodologies have evolved from locating a client early in their sales journey and transferring the sales force their way. The self-directed buyer is bombarded with information, so it’s critical to find new, creative ways to cut through the clutter and reach potential customers. Instead of relying on mass advertising and email blasts to find customers, marketers must rely on being found and developing relationships with their buyers. Marketing is undergoing a massive transformation in the age of information abundance.

Integrating a lead generation initiative raises market presence, fosters relationships, generates qualified leads, and ultimately closes deals. The higher the quality of leads you send your sales team, the more sales they will make. You are aiding your company’s operations while also increasing the reliability of your marketing division by demonstrating tangible results and proving yourself to be a valuable member of the revenue team. 

SUMMARY

Sub-categories and Tactics

Outbound
Prospecting tools
Outbound email automation
Prospect databases
Phone prospecting
Lead nurturing		Events
Trade shows
Seminars
Executive briefings
PR
Press releases
Editorials
News/ interviews
Speaking opportunities		Branding and Advertising
Advertising
Sponsorships
Referrals
Customers
Technology partners
Service delivery partners
Professional networks		Direct Mail
Promotional offers
Event invites
Dimensional mail
PR
Press releases
Editorials
News/ interviews
Speaking Opportunities		Third-Party
Lead brokers
Content distribution partners
List brokers
Lead generation agency/ telemarketers

Now that you already know the definition of “Lead Generation”, you must be thinking about how and where to get an expert in this field. Well, what’s more exciting is you don’t have to worry about looking for it anymore. For you to better understand what needs to be done in getting a lead generation specialist, you must know that you can’t hire anyone just because they know it, you need to focus on the objective of assuring yourself that you will get someone who will do everything for you to gain more leads. Someone who knows the workflow. Workergenix, for instance, provides remote professionals who are experts in generating leads. These professionals are known to generate successful leads and are well-trained.

For a free consultation, visit our contact page! workergenix.com

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How To be An Effective Business Owner?

by Adrienne GreenBusiness Growth, Client Relationship, Outsourcing, Productivity, Sale, Technology & AutomationPosted on Comments are Disabled

The role of the business owner evolves in tandem with the rest of the world. In both thriving and turbulent times, it appears that business owners can never relax or, at the very least, should not. They can relish their continued success for a few moments, but they’re also fully conscious that progress or success isn’t a sure thing; you never know what’s around the corner. Small-business owners, in general, and especially, are on the counterattack in today’s economic terms. Even in the last decade, their job has shifted massively. As a result, they must be resourceful in securing their businesses’ present position and paying close attention to where they’re heading in the coming years. To do so, they must keep a few pivotal points in mind.

In today’s economic climate, small-business owners are on the offensive. Be ecstatic about what you’re doing, especially if it’s something you’re good at. Don’t start anything unless you’re passionate about it. Create a business strategy for your organization and plan an exit strategy for when the unavoidable occurs. Acceptance is the key to overcoming your blunders.

Be enthusiastic about what you’re doing and where you’re good at. Your daily routine should be filled with enthusiasm. That expertise can come from previous work experience or a self hobby that you want to turn into a chosen profession. Even if a business concept appears to be massively lucrative in supposition, don’t start something unless your love is in it. Profit, whilst also vital, will most likely not keep coming in early each day and actively growing. Start doing something as long as you’re assured that you’re heart and love is in it. 
Spend time with people who will stimulate you, not people who will just agree with you. Before making a decision, you must be able to hear all viewpoints (both counterarguments). Concentrate and focus on those who provide you with their unbiased opinion rather than those who tell you what they believe you will like or want to hear. You will not learn if you surround yourself with people who only agree with everything you decide or discuss as it will never let you show what flaws you need to face and will challenge you to do something about it.
Acknowledge your employees. Your team has the potential to significantly affect you.   The truth is that you would not be where you are today if it weren’t for them. As a business owner, you only drive and captain your ship but your employees are the ones who are doing the fundamental work in mechanics to make your ship go and work for you to reach your target destination as you cannot sail alone without them.
Be enthusiastic about what you’re doing and where you’re good at. Your daily routine should be filled with enthusiasm. That expertise can come from previous work experience or a self-hobby that you want to turn into a chosen profession. Even if a business concept appears to be massively lucrative in supposition, don’t start something unless your love is in it. Profit, whilst also vital, will most likely not keep coming in early each day and actively growing. Start doing something as long as you’re assured that you’re heart and love is in it. 
Provide value to your suppliers or manufacturers. It is critical to form relationships with those with whom you do business, regardless of industry. Consider what you bring to the table and keep in mind that you both require each other. Don’t just email or text them; talk to them and get to know them. They can assist you in a pinch.
Acknowledge your customer’s perspective. This can be used for a variety of purposes, including marketing promotions and problem resolution. It is always been said that a customer is always right but that’s not often the case however it’s best to put in your effort and be considerate. It is also very advisable to put yourself in their situation and acknowledge them as you would want them to do the same thing to you if the roles were reversed so you’ll have a better connection with them. 
Plan an exit strategy. Recognize that you will have to sell your business or transfer it to someone from your family or relatives or even close acquaintances at some point. Establish a business strategy for your organization. You must understand that when the inevitable happens, you must preserve your legacy and optimize your years of effort. Be more prepared and think in advance no matter what happens so you already know what to do in case the worst scenario happens. This strategy will save you from wasting the effort and time you allotted to achieving all the work in your business.
Develop a solid, supportive team. Everybody needs a reliable team or network because there will be instances when you really can not see the light. A lot of things can happen, inevitable stuff in unexpected times. So you need somebody to cheer you up and give you a boost of optimism. As what been said, “no man is an island”. You will never be able to progress and fully comprehend what business reality truly entails unless you have someone in your corner who is trustworthy with anything and everything you ask for and who will make every effort to assist you when complications arise.
Leverage people. One of the best ways to be an effective business owner is by leveraging people. This will help you maximize people’s potential while giving you more time to do what matters. It will save you time and energy which in turn increases the productivity of your employees.
Share your achievements. It’s difficult to donate to charities or volunteer in your community when you first start out because you may not have the money or time, but it’s an essential thing to do once you have some breathing room. Businesses serve as the foundations of their societies. Donate something. It is considered necessary by your society. It attracts new employees and keeps current ones because they are proud of where they work. You never know when you might need their assistance. It also provides better consequences.
Recognize your competitors. Doesn’t that seem strange? Your rivals, on the other hand, keep you on your toes and inspire you to do better every day.   Consider many of them to be friends, and form a strong alliance with the common goal of keeping industry ethics on track. They can in a variety of ways, help you in growing your business. They might not tell you their exact tactics and techniques in the business field but acknowledging them and knowing them will let them feel that they can also benefit from you as you both have the same objective. You can learn from them in many different ways even without them telling you how they do the workflow to have progress. Be observant, it is the key thing to learn from them.

Looking to get an expert for your business or have a team of remote professionals whom you can leverage? A team or an individual with a really good track record in doing remote jobs for such businesses at an affordable price? Workergenix is an answer for you. They have well-trained and experienced experts in remote jobs such as customer service, data entry, multimedia arts and designs, content writing, etc.

Workergenix will surely assure you that quality experts will do everything for you to achieve your target objectives.

Get a free consultation at this link:  workergenix.com

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Increase Your Team’s Flexibility And Productivity With Workergenix

by Adrienne GreenSalePosted on Comments are Disabled

Delegating frees up your time so you can accomplish more. You have more demands on your time as a leader than you can handle. The first and most obvious advantage of delegating is that it gives you more time so that you may concentrate on more important tasks. ⏳🧍‍♀️


Workergenix will allow you to be more productive and will give you more time by providing you with a college-educated remote professional you can delegate your tasks. 🧑‍💻


Follow the link below to schedule your free consultation: workergenix.com
#Workergenix #RemoteProfessional #Delegate #freeyourtime #DoMore #productivity

Why Is It Important To Have A Lead Generation Specialist For Your Business?

by Adrienne GreenBusiness Growth, Outsourcing, Productivity, SalePosted on Comments are Disabled

Lead generation is the most important topic in the business world, especially in marketing. But how and why generating leads is crucial in every business? Let’s talk about what is lead generation if you haven’t fully understood what it means. 

What is Lead Generation?

Lead generation is a process in every business to generate leads or in simple terms look for potential customers to purchase your products or services through a variety of ways to generate data. Potential customers can either be the ones who found your product or services (inbound lead) or you found them (outbound lead) through data collected by the tools being utilized. Leads may or may not be 100% sure that will avail of your offer but they gave interest in your products or services which means, they may not purchase them at the moment but they might do so in the future. 

Lead Generation Specialist Job Responsibilities According to ToolBox Marketing:

Lead Management uses cold calling, email marketing, social media, as well as other marketing communication channels to generate new leads. Classify leads as hot, warm, or cold based on their need, budget, and decision-making abilities. Take the necessary steps to convert hot leads and nurture warm and cold leads as a result. Organizing the lead data in CRM.ResearchRecognize the prospects’ pain points during communication. Determine whether they are looking for specific features. Examine competitor products mentioned/used by leads and prospects during communication, as well as their intent to use them.
Communication SkillsInteract professionally with leads, current customers, and other company representatives through a variety of network channels. Cooperate with representatives of the marketing and sales team members to achieve lead generation tasks. Develop in-depth product knowledge and understanding so that you can effectively communicate the product’s features, use cases, and benefits to prospective customers. When representing the company, maintain business decorum at all times.Sales ManagementKnow the sales cycle and how to handle the sales pipelineActively engage in webinars, in-person events, conferences, and connections with colleagues and potential customers to distinguish sales opportunities.

The simplest way to discuss why it is so imperative to have your own “lead generation specialist” is, that without someone who will target and evaluate leads for you to potentially purchase your products or services, your business will never grow and achieve your objectives. No leads, no customers, means no business at all.

What are the job requirements or skills to get a Lead Generation Specialist?

Let’s talk first about what skills you need to look at if you are planning to hire a lead generation specialist. Hiring a lead generation specialist is a sophisticated process. Lead generation may be an “often-talked” in the business industry but getting an expert on it isn’t just like hiring someone who just knows what lead generation is but doesn’t have enough experience or is not well-trained. This is also the reason why you have to be so keen and meticulous to hire someone who will do the work for you to generate leads. Listed below are the top skills to look for as an expert in generating leads based on ToolBox Marketing.

  1. Communication skills– empathy entails being a good listener and listening with the intent of understanding rather than responding. Empathy enables you to assist the buyer in resolving their pain points by demonstrating how your product can assist them, i.e., you can demonstrate what’s in it for them.
  2. Tech- savviness– being technologically savvy will help you stay up to date on the latest developments in your field. You’d be expected to know more about your products and their impact on the industry. It would be extremely useful whether you were speaking with a prospect or brainstorming with your internal team.
  3. Cold sales– cold selling is often regarded as the most dreaded aspect of lead generation or sales. The golden rule when contacting a prospect is to always email them first. Lead-generation specialists should use content marketing and lead-generation tools to provide value from the start.
  4. Lead nurturing– lead nurturing is an important skill because it allows you to prioritize which leads to pursue first so that the sales team can close the leads that are most likely to convert. Another aspect of lead nurturing is to follow up with leads regularly by sending personalized content and offers and nudging them to become customers.
  5. Social selling– the process of connecting with prospects via social media platforms is known as social selling. With the rise of B2B and B2C platforms like Twitter and Instagram, communicating with your target audience has never been easier. Rather than relying on content marketing, you can use social listening to identify relevant queries in your niche.
  6. Persuasion– persuasion in the age of inbound marketing is primarily driven by sharing industry expertise. As a lead generation professional, you should explain why they should purchase your products or services. Use social proof (case studies and testimonials) and thought leadership through content to persuade them.
  7. Understanding buyer personas– there are no two buyers alike, and the lead generation specialist should be aware of this. You should be aware of the key characteristics of your ideal buyers as well as their various personas. This will greatly assist you in understanding the unique problems they face as well as identifying the appropriate set of solutions.
  8. Networking skills– sales success is heavily influenced by referrals and customer retention. The lead generation specialist must be skilled at networking. They must understand how to connect with the right people and leverage their network at the appropriate time. This means they can ask their network to refer people who could benefit from their services.
  9. Analytical skills– in this day and age of data-driven marketing, every marketer and salesperson must be analytical. Lead generation specialists must understand how long it takes to convert a lead into a deal. Understanding these critical metrics will allow them to focus on the right leads.
  10. Targeting and segmentation– the lead generation professional must be well-versed in the concepts of targeting and segmentation. When you know where a lead is in the buyer’s journey, you can tailor your content and communication accordingly. You can segment the audience using CRM or email marketing to communicate with them on a large scale.

Where to hire Lead Generation Specialists?

Whether you have a small business, a start-up, or a multi-million dollar company, hiring or searching for an expert in lead generation isn’t just like looking for someone who only knows the workflow. It should be someone who not just only fully grasps the idea of generating leads but someone who has the expertise. For instance, remote professionals from Workergenix who are experts in this field and are well-trained, are the kind of people who will surely satisfy your needs and fulfill your desired accomplishments. What’s more of it for you is that you can have a free consultation from a business expert first before engaging, you may book an appointment for a business discussion below by filling out the form of when is the convenient time for you.

Follow the link below to schedule your free consultation: workergenix.com/

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Common Problems Encountered By Small Businesses

by Adrienne GreenBusiness Growth, Outsourcing, ProductivityPosted on Comments are Disabled

If you’re looking for blog posts or content like this, you’re probably thinking about starting your own business. But, from a realistic standpoint, let us discuss the business industry, particularly small businesses. Several other business owners have already overcome a plethora of different complications and adopted an entrepreneurial way of life. Becoming and planning to be a business owner requires a deep understanding of what having a business means and it is not an easy choice to make, in an eccentric view, it is undeniably a tough road to go through in a kind of unpredictable game. It is like living your life with internal tension and stress due to business challenges, but if or when properly managed, there is a huge reward ahead, an excellent achievement that will surely fulfill your hunger for success. Let’s take a look at some common business problems encountered by small business owners.

The most common problems encountered usually by business owners when starting a business include ineffective marketing, obtaining and keeping customers, managing funds, keeping an online presence, time management, and utilizing the correct social media tools.

INEFFECTIVE MARKETING

One of the most serious issues that businesses need to consider is a lack of proper marketing. Having a connection with Influencers on social media enables you to reach and increase your target audience through influencer marketing. In 2015, social media marketing was the most popular skill in Australia, nearly overtaking digital media marketing according to the information from Linkedin.

OBTAINING AND KEEPING CUSTOMERS

The most important visitors to our premises are customers. They are not reliant on us. We are completely reliant on them. They do not impede our work. They are the reason for it. They are not outsiders in our company. They are a part of it. By serving them, we are not doing them a favor. They are doing us a favor by giving us this opportunity. Customers return when their needs are met. Even if they aren’t paying you much, every customer should be your top priority. Building trust and credibility with your customers will aid in their retention. Marketing and promoting your product or brand will undoubtedly generate prospective customers, but that is not the only point of the discussion here. Only those who come and stay with you can make your dream a reality. If you impose your hectic schedule on your customers, they will not pay.

MANAGING YOUR MONEY

A healthy cash flow will undoubtedly keep your company running. It’s one of the most pertinent factors that should be considered if you want to be at the top of the market, especially in terms of business revenue, to ensure that you’re consistently producing. When you do not operate efficiently with your accounts or do not generate enough revenue from your customers, one of the major challenges is cash flow. You should not waste money, but running a business out of fear never works. Despite its appearance, this way of thinking can be beneficial to your company. Even if you are obtaining enough money from your customers, you are likely to fall the revenue graph if you do not manage your money properly. Some multi-talented people can create budgets, calculate VAT, generate online invoices, and help you feel more strategized and relaxed. 

KEEPING AN ONLINE PRESENCE

One of the most important considerations is having your brand with an online presence where people specifically your target audience will know what you offer and how it will benefit them. You must let them also know details about you so it’s easy for them to know what you do and how you’re doing it and so they will give you feedback and opinions. There is no other place as good as the internet to share your brand. It’s incredibly an undeniable opportunity for your audience to know your content. This strategy will also help you with your marketing business problems. Your internet presence will introduce you to new opportunities and markets, as well as a larger audience and customer base, as well as loyal connections. Begin growing your business on social media. Entrepreneurs, leaders, and trendsetters are catching up with one another.

TIME MANAGEMENT

While time is unlimited, the number of hours in a day is not. Running a business will overload you and take up more time than you anticipated. Being a small business owner or entrepreneur necessitates multitasking and handling all small business problems. This is a common occurrence for mostly for business owners. If you don’t make an effort to manage your time, your knees will buckle, and your business will struggle to compensate. In this fast-paced competitive world, you are already out of time. Those who effectively manage their time are the ones who make a difference.

TOOLS FOR SOCIAL MEDIA MANAGEMENT

As a small business owner, you must fixate on your online presence and put your company on the map where you’re location is at the top. Ignoring this fact could be one of your small business’s issues. Growing your presence on social media is not a one-day occurrence. It will take a lot of your time to produce the desired output, but you cannot devote all of your time to just growing on social media because you have many other responsibilities. Utilizing the correct Social Media Management methods will undoubtedly save you a significant amount of time. 

HOW TO AVOID THOSE COMPLICATIONS AND SAVE TIME?

Well, the very good thing here is asking for assistance from Workergenix. We will surely mentor you with techniques and tips on how to plan your start-up business or whether you are already starting but are still confused about what you are doing. You can ask for advice from an expert and the most interesting part is we can give you a remote professional who is well-trained and with proven track records who will handle everything for you in your business or if you need a team, we can surely help you with it. You can get a free consultation first before engaging so you know what steps to take.

Contact us here: workergenix.com

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How Do I Manage My YouTube Channel?

by Adrienne GreenOutsourcing, Productivity, Technology & AutomationPosted on Comments are Disabled

Being the second largest search engine in the world today, YouTube offers a plethora of room to maneuver the social standing and financial status of your business. Optimize the use of your YouTube Channel to reach the forthcoming success you have been craving for. The goal is set and crystal clear but how do I do this? How do I manage my YouTube Channel?

Tips To Manage Your YouTube Channel

  1. Set Your SMART Objectives

Any efforts you would want to put into your content strategy and marketing plan, or even your business in general shall be directed toward your goals and objectives. It will only bear fruit if you know exactly where you want to go and what you want to achieve for your brand, product, services, and business through your YouTube Channel.

Setting SMART Objectives is the first and crucial step that will define the success of your content strategy. It is essential before jumping to curating contents of executing actions you didn’t plan wisely.

SPECIFIC

Your goal for starting your YouTube Channel and its contents shall be specific. It should include what needs to be accomplished, the person responsible for this, and what steps need to be taken to achieve it.

Specific Objective:

To achieve Brand Awareness and Recognition by hiring a YouTube Manager or team that will focus on curating content designed to increase the number of followers.

MEASURABLE

You are setting an objective that you want to achieve. You will be able to know that you have achieved this by measuring your progress by quantifying them.

Measurable Objective:

To reach 1000 subscribers by the end of June 2022.

ATTAINABLE

It is nice to want all the desired outcomes for your business using your YouTube channel, yet sometimes it can get out of hand. Now is the time to give yourself a reality check. Set a realistic objective that you believe you can accomplish reasonably, and consider your current position, your means, and your resources for this matter.

Attainable Objective:

To get 1000 subscribers by the end of June 2022 after executing the latest YouTube campaign integrated with other social media platforms.

RELEVANT

Knowing why you are setting your objective in the first place is a bigger picture than just having a specific goal. Evaluate if it is relevant to what your business intends to achieve and if it’s written in the right context you want to be understood by the team.

Relevant Objective:

To increase Brand Awareness to eventually lead to Brand Retention and generate higher sales.

TIME-BOUND

To measure the success of your YouTube Channel, your content strategies, and your efforts, you need to set a specific timeline for when a goal must be reached. It goes hand in hand with all the components of SMART goals. Set a timeline or deadline that you will follow for execution.

Time-Bound Objective:

To increase Brand Awareness by posting at least 3 YouTube videos or content weekly and eventually increase sales by 20% by the end of Q3.

  1. Create a Strategic Posting Schedule

Use the SMART Objectives created for your YouTube Channel. Create a strategic posting schedule. You may have a great idea for multiple contents, but it should follow a realistic schedule for what your team can provide and execute consistently.

It is very evident that posting new content multiple times a week will generate more views and engagement. Doing so will lead viewers or followers to watch out for your next video.

Aside from that, there is an article that talks about the best time to post your YouTube video. According to an article published by Influencer Marketing Hub, “Frederator Network compiled data across their network  of over 1,300 channels and  120,000,000 monthly views.”

Recognizing that “their demographic skews more male in comparison to YouTube at large, although their average viewer age range of 13 to 34-year-olds is typical of YouTube’s audience as a whole. They also observe that their sample is 40% U.S.-based, which is double YouTube as a whole.”

“Allowing for the above factors, Frederator Networks found the best times to post on YouTube to be:

·        Mondays 2-4 pm

·        Tuesdays 2-4 pm

·        Wednesdays 2-4 pm

·        Thursdays noon -3pm

·        Fridays noon -3pm

·        Saturdays 9 am-11 am

·        Sundays 9 am-11 am

The best days to post, according to Frederator Networks, are Thursday and Friday.”

  1. Utilize Available Tools to Help with YouTube Channel Management

Make use of our advanced technology in making every task easier than it should be. There are a lot of Social Media Management Tools that support YouTube Channel management as well. To name a few, there are Agorapulse, TubeBuddy, Swat.io, VidIQ, YouTube Studio, and many more.

Agorapulse can help you with pre-moderation, monitoring keywords, staying on top of any brand mentions, and taking action immediately.

  1. Optimize Your  Videos For SEO

YouTube works the same way with Search Engine Optimization (SEO) and Google Algorithm. One key difference between these is personalization and there are some ways to optimize your video. Remember to do keyword research and add those keywords to your videos. You should add the keyword to the video title, video description, and video tags. Additionally, you can use timestamps, create detailed video descriptions, and engage video thumbnails, so don’t forget to respond to comments.

These are just some of the tips that you can use to manage your YouTube Channel for your business. There is a lot more you should know but you can opt to hire a YouTube Manager or Social Media Manager for your YouTube Channel.

How can I manage my YouTube Channel and Where can I find one who can do this for me?

Workergenix can provide you with dedicated, college-educated, motivated Remote Professionals (RPs) to handle your business and personal tasks.

Workergenix will provide you with a Remote Professional who is knowledgeable in Social Media Management and YouTube Management. Don’t sweat it out! Offload your tasks and worries while equipping your business with reliable RP at a very affordable rate. Reach your goals and unlock your potential.

Follow the link below to schedule your free consultation: workergenix.com

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